With hundreds of series, features, and exclusives to choose from, ARTV offers an ever-increasing collection of inspirational, on-demand videos.
The biggest challenge for the Adventist Review was to find a way to allow people to find inspirational content that communicates to the core values of the adventist and christian community. Content will cover a range of areas such as faith, science, relationship and health and will seek to reach an audience that are seeking answers to life deepest questions.
We spent time to define the core users and what content they would engage with most. The focus of the design was to help users find the content they want and keep them on the platform to engage with more content as they browse through the multiple selections.
1. Successful launch to a highly engaged user base.
2. A growing platform that provides content to 16+ million adventists.